China.Table Talk of the Town Technology

Subsidy battle: Beijing lets tech giants carry on – for now

With billions of yuan in digital cash giveaways, Alibaba, Tencent and ByteDance are launching a fresh subsidy war for Lunar New Year – even as Beijing has spent months insisting it wants to curb destructive price wars.

MG
16. February 2026
Yuan digitale Geldgeschenke Hongbao Tencent Alibaba Baidu Bytedance
Digital cash gifts in the traditional red envelopes are exchanged hundreds of millions of times during China’s Lunar New Year. (Imago)

Sign up now and continue reading immediately

No credit card details required. No automatic renewal.

Sie haben bereits das Table.Briefing Abonnement?

Anmelden und weiterlesen

Last updated: 16. February 2026