Feature
Published on: 20. April 2022
On the right track – with grandeur
Bigger, wider and longer – contrary to the trend in Europe toward energy-efficient cars, Audi has presented a concept for a particularly large car in China: the Urban Sphere. In China's narrow and congested megacities, of all places, Audi wants to sell a scarce commodity: space. The Urban Sphere is a lounge on wheels.
FS
Frank Sieren
Last updated: 24. July 2025