Germany Trade & Invest (GTAI) is a central institution for the promotion of German foreign trade and investment. It acts as an interface between politics and business and offers companies access to a wide range of features and reports to help them make informed decisions about their international activities. How does GTAI support German exporters and investors in seizing opportunities in international markets and minimizing potential risks? Read all the news about GTAI from the Table.Briefings editorial team here. Who owns GTAI? The GTAI is a business-related organization and is wholly owned by the German state. It is a limited liability company whose sole shareholder is the Federal Ministry of Economics and Climate Protection (BMWK). As Germany's official economic development agency, its mission is to provide companies with information on international markets and to position Germany as an attractive investment location worldwide. What does the GTAI do? The GTAI specializes in providing business and industry-related information to support German companies doing business abroad. Its extensive network enables companies to identify market trends at an early stage and to adapt optimally to changing economic conditions. In addition, the GTAI supports German companies in adapting to new trading conditions, establishing international partnerships and benefiting from government support programs. It offers valuable guidance, particularly in times of geopolitical uncertainty and dynamic market changes. The organization covers a wide range of topics: Why is GTAI so important for companies? GTAI is an important point of contact for German companies that are looking to expand internationally or need to make investment decisions. The comprehensive country information, market analyses and sector reports provide a sound basis for business decisions. Due to its neutral and fact-based orientation, GTAI's information is an indispensable resource for managing directors, export managers and investors, and GTAI also offers practical support by providing companies with expert knowledge, current economic trends and legal frameworks. This helps companies to minimize risks and make targeted use of opportunities in international markets. Medium-sized companies in particular benefit from the individually tailored consulting services. In addition to market studies and investment guides, GTAI also provides networks and contacts to facilitate market entry. Through targeted support programs and cooperation with international institutions, GTAI contributes significantly to the competitiveness of German companies abroad. Its in-depth expertise and broad range of information make it an indispensable partner for globally active companies. GTAI country information: Market insights for companies An essential part of GTAI's work is the preparation of detailed country information features. Companies that want to tap into new markets or find out about economic conditions use these GTAI features. They include, among others: GTAI UK, for example, provides comprehensive reports on the economic impact of Brexit, trade agreements and investment opportunities in the UK. What are GTAI's tasks? As a central business development agency, GTAI performs numerous tasks that support German companies in their international expansion. The main tasks can be divided into the following areas: Market and sector analyses The provision of comprehensive sector analyses is one of the core tasks of GTAI. Companies regularly receive up-to-date reports on developments in key industries, including: These reports provide valuable insights into market opportunities, risks and future prospects in various countries. Investor advisory services GTAI supports foreign companies wishing to invest in Germany. Investor advisory services include: Export promotion for German companies For German companies looking to market their products and services internationally, GTAI offers valuable support. This includes Organization of GTAI events A key aspect of GTAI's activities are networking events, webinars and delegation trips. These GTAI events are designed to help companies tap into new markets and build relationships with valuable contacts. Examples of these events are International markets in GTAI's focus GTAI observes and analyzes economic developments in numerous important markets worldwide. In addition to the UK, these include the USA, China and India. Each of these regions has its own challenges and opportunities, which GTAI examines in detailed market analyses. For example, GTAI offers comprehensive insights into the trade conflict between the USA and China, the economic impact of the energy transition in Europe or the investment conditions in emerging markets such as India. GTAI also provides guidance in the UK, particularly with regard to trade conditions after Brexit. For example, GTAI offers: GTAI's reports and features are an indispensable source of information for companies looking to go international or planning to expand into foreign markets.Germany Trade & Invest ( GTAI ) is an information platform that is considered a central player in German foreign trade promotion. The institution's services include market analyses, industry reports and export promotion measures aimed at supporting companies in opening up international markets. The GTAI services, including country information, GTAI industry reports and GTAI events, are a valuable point of contact for companies interested in business.
East Africa: How Tanzania is competing with Kenya
After years as a pioneer in East Africa, Kenya is increasingly facing competition from its neighbor Tanzania. Foreign direct investment and German business activity have already picked up in Tanzania, while Kenya is grappling with rising national debt.
By Arne Schütte