Despite a storm of protest: Shein opens first permanent store in Paris

The planned move by fast-fashion giant Shein into the traditional Parisian department store BHV is causing fierce controversy. From Wednesday, the Chinese group will open a permanent sales area there for the first time.

Amelie Richter

02. November 2025

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Amelie Richter

02. November 2025

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Last updated: 02. November 2025