
Feature
Despite electric boom: several start-ups on the brink of extinction
China's electric market is growing and growing and growing. Nevertheless, not all electric start-ups make the cut. Some are lost on the way. Reasons are too high costs, management problems or excessive ambitions. Only those who get a grip on all these issues have a chance on the merciless predatory market. In the meantime, the stories of the once highly acclaimed bankrupt companies are sounding more and more like soap operas.
By Christiane Kuehl