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Published on: 23. July 2024

E-commerce: TikTok will launch shopping platform in Spain and Ireland

(230430) -- BEIJING, April 30, 2023 () -- This photo taken on Aug. 21, 2020 shows a logo of TikTok s Los Angeles Office

The launch of TikTok's shopping platform in Europe will be smaller than originally planned. This suggests the social media company is trying to avoid stricter regulatory oversight. More countries are to follow in 2025.

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Last updated: 24. July 2025

Company Digital Markets Act Internet social media Tiktok
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