Interview | Vietnam
Published on: 30. September 2025

Vietnam as an investment location: 'Like China ten to 20 years ago'

Alexander Ziehe is Vice President Southeast Asia at the Hettich Group and chair of the German Business Association in Vietnam.

Vietnam is an increasingly popular location for German and European companies. Alexander Ziehe, chair of the German Business Association in Vietnam, senses a spirit of optimism and, at the same time, sees a great need for localization.

Julia Fiedler

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Last updated: 01. October 2025

Vietnam
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