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Published on: 06. November 2024

Miranda Qu: The woman behind 'China's Instagram'

The social media platform Xiaohongshu is like a mixture of Instagram, Pinterest, Tripadvisor and X. And one of the most important marketing tools for reaching the young and, above all, female generation. Miranda Qu founded the successful company, which is soon to go public.

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Last updated: 24. July 2025
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