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Feature

'Global Gateway' – Brussels answer to the Silk Road

The presentation of the infrastructure initiative was postponed several times. Behind the scenes, funds were mobilized. But now Brussels is putting a hefty €300 billion on the table for the "Global Gateway". The plan is to globally invest in digitalization, green technologies and transport links.

By Amelie Richter

Feature

EU Chamber of Commerce: businesses excluded from standardization process

Difficult access and a lack of transparency hinder the participation of European companies in standardization processes in China, a survey shows. However, it is also clear that companies lack expertise. The EU Chamber of Commerce calls for investment in standardization knowledge.

By Amelie Richter

General

Learning from Double 11: Marketing, Retail, Consumption Trends

Those who think they have finally figured out China's retail market should learn a thing or two about flexibility. Because both consumer habits and strategies of shopping platforms continue to change quickly. This is demonstrated by the new trends that emerged at this year's "Singles' Day" shopping festival on 11/11.

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