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精致露营 – jīngzhì lùyíng – glamping

In the mood for campfire romance, but a simple bonfire just won’t cut it? Then off to go “glamping”! This is the new term for “glamorous camping”. And it’s all the rage among China’s urbanites these days. This wild neologism originates from the English. But in the meantime, the idea of an outdoor experience without any great comfort compromises has spilled over into China. Here, the concept is known as 精致露营 jīngzhì lùyíng (“exquisite camping”).

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