Over the past few months, more and more foreign users of the Chinese universal app WeChat have been asked to change their phone number or switch their account to the Chinese counterpart called Weixin 微信. This confused many customers, who previously considered Weixin and WeChat to be the same platform. Until now, they considered both to be merely two different language versions of the same app, provided for internationality reasons. But in fact, the parent company Tencent has almost silently split its service into two different apps.
Continue reading now
Get 30 days of free access to the Professional Briefing to read these and more quality news every day.
Are you already a guest at the China.Table? Log in now